Content Creation
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Case Study
Before implementing Nstein WCM, publishing a breaking story took up to 20 minutes - This is now achieved in less than 60 seconds.
Content management solutions are often too complex and counterintuitive for most users. To truly maximize productivity internally, the solution content-creators use must be easy to work with and offer robust functionality,
Nstein’s solutions are both. By offering customizable dashboards, the interface can be stripped clean for freelancers, or loaded up with widgets for publishers. The result is a work environment optimized for its users, featuring a very intuitive user interface that facilitates real-time research, ensuring enhanced productivity and user satisfaction.
Once content is entered, the system automatically analyzes it and enriches it with semantic metadata. Users can verify, modify or reject these suggestions. This metadata does two things -- it allows users to find similar types of documents so that related content can be added to a page, and automatically creates inline links. The staff is thus focused on content creation -- not processing.
Gesca Interactive migrated its digital operations to Nstein’s WCM and TME products. Doing so, it was able to streamline workflows and significantly increase the productivity of its staff, and their satisfaction. When a particular piece of content took over 20 minutes to publish on the Web in the past, Gesca is now able to publish it in less than 1 minute with Nstein.