Multi-Channel Delivery

“Write once, distribute many times."

There's no better way of getting the highest ROI and most traction from content than by breathing new life into it by delivering it across channels, thus engaging different audiences. Increasingly, people want to consume content via the delivery channel of their choice: email, newsletters, via RSS readers, on Web sites and on their mobile devices. Reduce production time to nearly nothing by using Nstein's multi-channel delivery platform. Because content is centrally managed and highly portable, it can be published to any channel with very little time and effort.

Nstein's solutions provide multiple automated distribution channels for content. Editorial copy, images, sound and video can all be automatically manipulated to ensure they are optimal for the medium on which they are being consumed. A printed feature typically contains copy and a high resolution image, the same feature on the web will consist of HTML text, several low resolution jpegs and, if available, a Flash video - all of which are generated automatically based upon the distribution channel.

Impremedia chose Nstein to unify its 14 properties, and as many disparate systems. Prior to Nstein, publishing through different channels was nearly impossible or required major manual work. After deploying Nstein's solutions, Impremedia was able to centralize the management of add of its properties on a single platform, from which content could be pushed to and channel with minimal manual intervention, leading to significant productivity gains and new business opportunities.

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