News and Events

Group Hommell chooses Nstein for the Web publishing of 5 of its magazines

2008-01-08

Successful launch of the European publisher's TV magazine portal www.telecablesat.fr and progressive launch of 4 other titles with Nstein's solutions

Montreal, Paris, January 8, 2008 - Nstein Technologies Inc. (TSX-V: EIN), a leader in online publishing solutions for newspapers, magazines and online content providers, announced that France's Group Hommell has selected Nstein's solutions to manage and publish content for its leading publications: Auto Hebdo, Télé TNT Programmes and 4x4 Mag. Télécable Satellite Hebdo (www.telecablesat.fr) was the first of these titles deployed on the Nstein's new platform, with the remainder launching throughout 2008.

Nstein's Web Content Management (WCM) now enables Group Hommell, a leading publisher of speciality magazines, to unify its different content (tests, photos, video, uploads, etc.) and to enable the repurposing of their assets. Nstein's solution allows to automate and optimize the publication of w,eb content while providing the magazines' readers with a richer and community-driven online experience.

The first site, Télécable Satellite Hebdo, was rapidly launched in 3 months, and now offers online readers dynamic content such as video, forums, polls, quiz, game zone in flash, slideshows, video podcasts, movie database and covers, contests, etc., The next phase of the project will link WCM to the magazine's print workflow, thereby centralizing all digital assets and enabling journalists to edit content that will feed both the printed and digital versions of the magazines. The project will also enable Hommell to unify its subscription process, tying both paper and online readers into a unique user database for a seamless experience.

"We've worked with Nstein for several years now and their knowledge of the intricacies of print media workflows is very evident," said Jean-Yves Coatanoan, Delegate IT Director at Group Hommell and Director of RIP, a consulting group. "Unlike other CMS solutions on the market, Nstein's WCM platform has been designed especially for the publishing industry'two important factors for our Group. We're happy to extend our business relationship with Nstein, which is allowing us to move quickly on our strategy of expanding our print successes into the online world. Thanks to WCM and Nstein's team of experts, Group Hommell was able to launch Télécable Satellite Hebdo very quickly and efficiently."

Luc Filiatreault, President and CEO of Nstein Technologies declared: "The group has extremely popular print brands, and we're glad Hommell again chose Nstein as they now extend those brands onto the Net. WCM provides editors such as Hommell with tools that allow them to leverage their print assets so they can generate new revenue sources through multichannel delivery of their content."

Group Hommell is the 15th major media company to have chosen in 2007 Nstein's content management solutions (previously named "Ntelligent Content Management") for the media and electronic publishing industry.

Nstein is the online provider of choice for many of the leading French media companies, including: Group Hommell (www.telecablesat.fr), 20 minutes (www.20minutes.fr), Le Nouvel Observateur (tempsreel.nouvelobs.com), 01Net (www.01net.com) and L'Express (www.lexpress.fr).

About Nstein Technologies Inc.

Nstein Technologies (TSX-V: EIN) develops and markets multilingual solutions that power online publishing for the most prestigious newspapers, magazines, and content-driven organizations. Nstein's solutions generate new revenue opportunities and reduce operational costs by enabling the centralization, management and automated indexing of digital assets. Nstein partners with clients to design a complete online strategy for success using publishing industry best practices for the implementation of its Web Content Management, Digital Asset Management and Text Mining Engine products. www.nstein.com

  • The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.
  • The financial value of the contract, on an individual basis, is not financially material to the affairs of Nstein Technologies Inc. The specific financial terms of the contracts can not be disclosed since knowledge of these transaction terms could represent a significant loss of competitive advantage to the Company as competitors would gain access to its pricing model. The Company believes that the disclosure of agreements by means of a press release is necessary to demonstrate the ability of the Company's technology to meet the requirements of its potential clients in the publishing, media and entertainment industries. Further, the completion of these types of agreements demonstrates the ongoing ability of the Company to capture an increasing share of this market and generate market acceptance for its products. The software license revenues resulting from this contract have been included in the Company's second quarter results (quarter ending June 30, 2007).
  • Any statement that appears prospective shall not be interpreted as such.

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For more information:

Nstein Technologies Inc.:
Investor Relations

Bruno Martel
Chief Financial Officer
Nstein Technologies Inc.
Tel: 514 908-5406
bruno.martel@nstein.com


Media

Rina Marchand
Marketing Manager
Nstein Technologies Inc.
Tel: 514 908-5406
rina.marchand@nstein.com