News Nserver Powers IPTC's Industry-Standard Taxonomy

2002-07-02

San Francisco, July 2nd, 2002 - Today at the Annual Meeting of the International Press Telecommunications Council (IPTC), Nstein Technologies, Inc. "Nstein" (TSX Venture Exchange: EIN), a leading provider of software business solutions to the e-publishing industry, announced the launch of its new "total solution" automated indexing product targeted to news publishers.

Nstein's News Nserver™ will enable significant productivity gains for news agencies that currently tag their critical information manually. This automated-indexing solution tailored specifically to newspapers, newswires and news e-publishers, will allow them to produce and distribute information faster, in greater volumes, and with very high precision and reliability.

"News Nserver marks a profound step forward for news publishers to be able to automatically categorize their vast stores of documents. It enables customers to quickly and easily pinpoint material using the IPTC taxonomy," comments Randall Marcinko, President of Nstein. "Our customers can gain access to this highly cost-effective solution as a stand-alone purchase or through our ASP model'to realize an immediate return on their investment."

Unlike other products available in the content management market today, Nstein's News Nserver adds significant value to IPTC's widely used subject hierarchy. Since Nstein's proprietary Linguistic DNA™ technology is incorporated into the application, documents can be indexed based on IPTC terms, but additionally the server will tag documents based on concepts, concept clusters, and proper names.

Says Marcinko, "We have applied our proprietary Linguistic DNA" technology to a taxonomy that is recognized as an industry standard. The News Nserver affords significant cost savings and is non-disruptive of established workflows, not to mention the fact that there is no need for software training or custom rules generation. All this adds tremendous value to our customers" existing business operations."

What sets Nstein's News Nserver apart from other content management tools available on the market today is that it provides a total solution for customers. Specifically, the product:

1. Intelligently tags and exposes the most relevant concepts in a document without the use of pre-defined dictionaries
2. Automatically categorizes documents, according to the IPTC subject taxonomy
3. Finds and extracts proper names: people, geographic locations, company names, based on linguistic and semantic algorithms, thus eliminating the need for pre-defined dictionaries
4. Summarizes single or multiple documents, empowering users with quick reference and research tools

"At the end of the day, customers get a series of tagged documents, that have been automatically indexed and can be readily distributed to news consumers, and/or incorporated by aggregators, primary publishers, and others," sums up Marcinko.

Currently News Nserver runs in English, French, and Spanish, and by the end of the year will be available in additional languages, including Portuguese, Russian, Polish, Czech, Korean, Japanese, Chinese, and Turkish.

Nstein's News Nserver is the first in a series of automated indexing solutions to be launched by the company that will enhance the use of well recognized, industry-standard taxonomies such as IPTC's. The technology can be utilized by any subject list or complex hierarchy.

About IPTC

The International Press Telecommunications Council was established in 1965 to safeguard the telecommunications interests of the World's Press. Since the late 1970's its activities have primarily focused on developing and publishing Industry Standards for the interchange of news data. IPTC membership is drawn from major news agencies, newspaper publishers, news distributors and vendors from around the globe, and today includes some of the most prestigious new agencies in the world, including the Associated Press, Dow Jones, The New York Times, Reuters, and United Press International. For more information please contact the IPTC at: www.iptc.org

About Nstein

Nstein Technologies is an industry leader in providing innovative content management software solutions to the e-publishing industry. Nstein's products automate complex tasks such as document indexing, XML tagging and summarizing'enabling a significant leap in effectiveness and cost reduction for news, government, business, scientific, academic e publishing, and on-line service organizations. The company's patented Linguistic DNA™ technology, which combines the advantages of linguistic and statistical analysis with artificial intelligence has earned it top analyst ratings internationally. Nstein is a public company listed on the TSX Canadian Venture Exchange. For further information on Nstein Technologies Inc., please visit www.nstein.com.

• The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.
• Any statement that appears prospective shall not be interpreted as such.

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